# Educ 7610 group project Jethro Jones ## Assignment Directions ## Assignment # Educ 7610 group project Jethro Jones ## Assignment Directions ## Assignment ## 2023-10-12 Meeting notes - - Jethro knows what he's doing. - Catchy title, outline introduction, credibility, training, transitions, other services, Close with a call to action and utilize me. Q&A session. - Maybe having more participatory things involved. - Topic: - How to increase civility in your schools - How to communicate effectively when people are not being civil CBAM - We create a presentation where we teach this that people can sign up for as a paid PD session. - Create something that is engaging. We create it before the 7th or we create it with them on the 7th. They’re down with it. Sent them the Webinar from 5Rs. November 7th. ## Audience: - Principals and higher in the organization (directors, superintendents, etc.) - Can have a separate one targeted at teachers, could be an upsell for the principals and superintendents. ### Ideas for the webinar: - How to increase civility in your schools - How to communicate effectively when people are not being civil - How to partner with groups you disagree with (crossing the aisle with conservatives and liberals) - How to value the other side - How to manage parents who want to ban books, allow books, etc. - How to stop having angry parents. ## Problems We Solve | Problem | Our Solution | | | ------------------------------------------------ | ------------------------------------------------- | --- | | Burnout because of fighting | We help conversations cool down | | | Stress because of tensions | We help eliminate stress | | | Wasted time doing tasks that don’t mean anything | We help focus efforts into productive activities. | | | | | | | ### Goal for the webinar: - Create a lap book - Create an open source resource list to help people - Create an action plan to listen and communicate effectively with someone with whom you disagree. - Create a protocol (like restorative circles) for parents to air grievances civilly and for schools to field them. ### Cost $99 per attendee, split if co-sponsored with associations. $1999 upsell is a curriculum they can use with their teachers and students, coming January 2024, for use during faculty meetings. $10,000 to come do this in person with your staff for a full day for two of us. ### List of benefits they get from the webinar: - Access to our resources - Recording would be pointless because we are going to work during the webinar - PDF Worksheet to help them make plans - 5 minutes directions, 10 minutes working, 4 repetitions in an hour, 8 Sections total in the two hour workshop. - Work with peers - Role plays ## Key points ### Part 1 - radical candor (Ray Dalio) - Getting to win-win-win - Establishing trust - picture of a kid, this is our end goal. - We both want to help this kid. While we may disagree on what that looks like, how can we both support them? - It’s ok for there to be differing opinions, because kids are always going to have differing opinions thrown at them. - Mutual support and benefit - Using AI to help you respond civilly. Write a scathing screed and have AI make it better for you. ### Part 2 - How to disagree civilly even when the other person is upset. - how to shift a conversation from adversarial to collegial. - How to effectively end a conversation. - How to maintain a positive relationship even if you both disagree ## Goals and Commitments - Commit to holding the webinar X number of times over the next 6 months. (We only need 20 people at each one if we do it 10 times. That seems very manageable.) - Webinar can be run with just two of us (ideally just one of us) - Goal is to get enough to pay our 3 tuition payments ($4200) for six credits after expenses, so we need 200 people to sign up and pay the full price (or 400 with an association). - Commit to following up using a certain method with each of the attendees. - Commit to abandoning if fewer than 5 people register with refunds - We will all reach out to our contacts - We will set a time for the webinar far in advance - We will create marketing collateral for affiliates to send out - We will create a lead magnet to get people interested - We will have a process for getting testimonials from people who attend - We will have a one-page web site about the webinar and any upsells ## Perfect webinar Formula [[EDUC 7610]]